Waiting around for my email to let me know it's time to download the new Radiohead album "In Rainbows."
Quite a major coup towards the record industry and rightly about time for something like this to happen and ironically for
the first band to have been a "leaked" band in the times of internet downloads back in 2000 with Kid A. They were the first band to have things let loose and made abundant in the early days of Napster, etc.
So, it makes sense for them to be the first ones to embrace a new process of distribution, shunning the corporate stronghold that has dominated since the beginning of modern popular music (it has also seen to be a great marketing tool, as well).
It also becomes a political statement as only they can pull off.
They also understand the great power of their creative output to allow their listeners to pick a price for what they so obviously want, again democratizing the output and consumption. It's no secret that even a band of their stature were making most money off of tours and not from sales and this will only put the power more in their hands.